October 22, 2025

As the season of lights and new beginnings approaches, we are reminded of the timeless beauty and brilliance that Diwali and the New Year bring into our lives. Just as each diya illuminates the darkness, natural diamonds—formed deep within the earth over billions of years—shine as symbols of strength, prosperity, and everlasting bonds. Diamonds: Nature’s […]

Lakshmi Poojan, celebrated on the auspicious day of Diwali, is one of the most significant festivals for businesses across India. On this day, Goddess Lakshmi — the deity of wealth, prosperity, and fortune — is worshipped with devotion. From small family-run stores to large corporations, everyone performs the ritual of Lakshmi Poojan, seeking blessings for

Diwali, the festival of lights, is a time when homes shine bright, families come together, and prosperity is celebrated. Across India and beyond, it is a season of joy, renewal, and meaningful exchanges. Among the many symbols of Diwali, one that has increasingly captured attention in modern celebrations is the enduring sparkle of natural diamonds.